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      Articles & Insights

      Articles tagged as Understanding The Market

      Patent Assertion Strategy
      Creating a patent assertion strategy to maintain competitive advantage

      1 minute read

      Tim Smith, Jeremy Newman

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      23 Aug 2020

      Start-ups & Luxury
      Supporting a well-known luxury brand to understand how to engage with innovative start-ups in China

      1 minute read

      Jeremy Newman, Tim Smith

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      22 Aug 2020

      Latest Articles & Insights

      AI vs. Privacy: German Court Rules Meta’s Legitimate Interest Prevails
      The case had sought to prevent Meta from using European citizens’ personal data to train its AI models.

      2 minute read

      Frida Holmér

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      27 Jun 2025

      Practical Q&A | Struggling with Trade Secret Protection and Employee Management?
      A Guide to Risk Control and Rights Enforcement

      11 minute read

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      25 Jun 2025

      News & Cases from China: May 2025

      9 minute read

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      23 Jun 2025

      Strategies Required for Overcoming Trade Mark Registration Challenges

      2 minute read

      Manoon Changchumni

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      18 Jun 2025

      Enforcing Standard Essential Patents (SEPs) in Key Southeast Asian Markets
      Indonesia, Philippines, Vietnam, and Thailand

      7 minute read

      Kin Wah Chow

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      18 Jun 2025

      Vietnam moves closer to operationalising its new IP Court
      Vietnam is making progress towards the launch of its long-awaited specialised IP Court.

      1 minute read

      Yen Vu, Huy Nguyen

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      16 Jun 2025

      Practical Q&A | Decoding IP Issues in Generative AI
      Model Protection, Infringement Liability & Cross-Border Compliance

      10 minute read

      Landy Jiang

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      13 Jun 2025

      Navigating the Deepfake Dilemma: Legal Challenges and Global Responses

      4 minute read

      Sophie Li

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      13 Jun 2025

      Rouse wins historic appeal to protect COGNAC’s Geographical Indication

      2 minute read

      Fabrice Mattei

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      10 Jun 2025

      Key Insights from Recent SPC Rulings on Plant Variety Rights Protection in China

      1 minute read

      Josh Mandell

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      06 Jun 2025

      Vietnam needs clearer parameters regarding bad-faith filings

      7 minute read

      Tue Do, Van Anh Hoang

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      05 Jun 2025

      EU's stance on brand protection in Southeast Asia

      2 minute read

      Khanh Nguyen

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      05 Jun 2025